The QSR industry has been smart to delve into interactive marketing and web videos as a way to reach a younger, more tech-savvy, and time-constrained audience. That's why qsrbuzz™ is giving a thumbs-up to companies that recognize the advantage of harnessing new marketing technology by featuring what we think are great examples of great marketing.

Selected by qsrbuzz™ editorial staff for their innovation, each month's clips and commentaries by our staff of QSR and advertising professionals will feature the best of the best television ads, online videos and viral campaigns. To suggest or submit a great example of a video or a viral campaign for Featured Videos, please contact Ryan O'Hara at ryan.ohara@qsrbuzz.com.

qsrbuzz™-produced videos are also featured here.

QSR Buzz Covers the 2010 New England Food Show - Day Three with the MRA

Featured Video

Looking at the latest trends and networking opportunities is what a true regional publication is all about; that's why qsrbuzz™ is "vlogging" from the 2010 New England Food Show in Boston, Mass., through Tuesday, March 16.While on the scene at the Boston Convention and Exhibition Center, our staff is attending seminars and talking with vendors and suppliers that offer real-time solutions for QSR chains and independents, so we can gather worthy content for future issues that will hopefully help you run your business even more effectively than you are now.

During day three, we interview Janine Harrod, Director of Government Affairs for the Massachusetts Restaurant Association (MRA).

A special thanks to Lon Breedlove from the MRA.